From the first kilometer to the final climb.
We have reached the end of this incredible journey alongside the Giro d’Italia.
An ending that tastes of victory, but also of new beginnings.
Stage by stage, we crossed Italy, proudly carrying the name SOCAGE through the streets, squares, and into the hearts of those we met along the way.
As in cycling, in our work we need grit, precision, teamwork, and the desire to reach ever higher—every single day.
This is how we build our path, stage by stage.
The Giro d’Italia is not just a race—it’s a journey that connects regions, stories, and people. And when two wheels roll through the streets of our cities, the emotion grows even stronger.
Being part of this great story, as a sponsor of an event that embodies determination, passion, and team spirit, makes us proud. And it also allowed us to experience the most authentic Italy—one that climbs hills and mountains, driven by a love for sport and the cheers of the people.
In every climb, in every finish line, there is a part of who we are too: strong roots, eyes looking up, and a constant will to go further.
Thank you to the Giro d’Italia for bringing this energy to our lands.
Thank you to everyone who, like us, continues to believe in the value of the journey, not just the destination.
